Questions about the industrial manufacturing process of brick toys or related materials.

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How much does an average LEGO brick cost to produce?

I know that LEGO bricks approximately sell for 10 cents per piece but what does it cost to make an average brick?
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What electrical contact material is used for PF Connectors?

I'm designing my own PF electrical connector and I want to have the same functional characteristics as the original Lego brick. Could you please let me know which electrical contact material is ...