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18

Actually TLG are listening, and in fact are replacing boxes with smaller ones right now as we speak. These new boxes will have a FSC (Forest Stewardship Council) certification “which lowers the CO2 impact of its packaging by about 10%.” You will be able to start seeing the smaller boxes this year and by 2015, all of the products will be in smaller ...


3

When I asked a LEGO employee this, I was told, "Because the retailers tell us to". They went on to tell me that consumers' perceived value of $200 toy is influenced by the size of the box it's in. If some other random toy is on the shelves next to $100 LEGO sets, and the random toy is in a huge box and is only $9, the reptilian part of your brain goes wild ...


2

Well I used to keep mine as well. One thing I found very good was to take a razor or a box cutter and cut the front and backs off! this may seem obvious or defeat the purpose, but it made them easier to store. I would stack them all and slip them on a shelf or under my bed to keep them flat. This proved to be a very effective solution. Also, you could try to ...



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